Manuela Milica Graf

Angestellt, Research Associate | Project Scouting Officer, Friedrich-Schiller-Universität Jena, Time Machine Organisation

Studentin, PhD Candidate, Justus-Liebig-Universitat Giessen

Gießen, Deutschland

Über mich

With extensive experience in heritage management, corporate communications, journalism and consulting, currently I am a PhD researcher at the International Graduate Centre for the Study of Culture (GCSC), Justus-Liebig University Gießen, Germany. All of my projects are multidisciplinary and link cultural and corporate heritage, branding and marketing, history, tourism, creative industries and sustainable development. I am especially interested in strategic branding through heritage and storytelling. I have mapped, created and developed several international thematic heritage routes. Two of them are now a part of the European Route of Industrial Heritage (ERIH), a certified route of the Council of Europe. Through the experimental part of my master's dissertation, I founded the Cluster of Cultural Routes, as an innovative model of cultural route network management. The Cluster links up more than 50 stakeholders in Serbia, Slovenia, Croatia, the Czech Republic and USA.

Fähigkeiten und Kenntnisse

Branding
Cultural heritage
Corporate Identity
Storytelling
Corporate Communications
Corporate Heritage
Heritage Brands
Strategic Brand Management

Werdegang

Berufserfahrung von Manuela Milica Graf

  • Bis heute 1 Jahr und 9 Monate, seit Okt. 2022

    Research Associate | Project Scouting Officer

    Friedrich-Schiller-Universität Jena, Time Machine Organisation

    Transfer projects: providing information and consultation regarding possible third-party funding; support in the pre-proposal process, identification and development of suitable research topics, strategic networking and formation of competitive project consortia, participation in the creation of project proposals at European level.

  • Bis heute 11 Jahre und 5 Monate, seit Feb. 2013

    Member of the Board of Directors

    Cluster of Cultural Routes

  • 7 Jahre und 11 Monate, Dez. 2010 - Okt. 2018

    Project & PR Manager

    Center for Study in Cultural Development

  • 2 Jahre und 7 Monate, Sep. 2010 - März 2013

    Project Management Specialist

    Journalist Association of Serbia

  • 8 Jahre und 4 Monate, Nov. 2004 - Feb. 2013

    Journalist

    Ringier Axel Springer Media AG

    Weekly newspaper NIN and Magazine "Blic žena"; Daily News "Blic"

  • 4 Jahre, Jan. 2009 - Dez. 2012

    Director & Project Manager

    Center for Culture and Information "Kissaroo"

  • 4 Monate, Okt. 2003 - Jan. 2004

    Journalist

    Daily news "Vijesti", Montenegro

  • 8 Monate, Feb. 2003 - Sep. 2003

    Journalist

    Daily news "Glas Javnosti", Serbia

Ausbildung von Manuela Milica Graf

  • Bis heute 5 Jahre und 9 Monate, seit Okt. 2018

    PhD Candidate

    Justus-Liebig-Universitat Giessen

  • 3 Jahre und 4 Monate, Nov. 2012 - Feb. 2016

    Business Systems in Tourism & Hospitality

    Singidunum University

    the UNWTO TedQual Certified Programme

  • 3 Jahre und 4 Monate, Okt. 2007 - Jan. 2011

    South Slavic Studies

    University of Belgrade

Sprachen

  • Englisch

    Fließend

  • Deutsch

    Gut

  • Serbian Croatian Bosnian

    -

Interessen

Travel
Culture
History
Fashion
Road cycling

21 Mio. XING Mitglieder, von A bis Z