Claudia Halbach

Freiberuflich, FREELANCE Marketing & Production, Selbstständiger Berater

Hamburg, Deutschland

Fähigkeiten und Kenntnisse

Social Media Marketing
Communication
Storytelling
Branding
Fashion
Fashion Management
Fashion Industry
Fashion-Fotografie
Fashion Design
Kommunikation
Kommunikationsfähigkeit
Konzeption
Marketing
Social Media
Projektmanagement
Produktion
Produktmanagement
Produktentwicklung
Project management
Projektplanung
Assistenz der Geschäftsführung
Video-Produktion
Content management

Werdegang

Berufserfahrung von Claudia Halbach

  • Bis heute 8 Jahre und 6 Monate, seit Jan. 2016

    FREELANCE Marketing & Production

    Selbstständiger Berater

    Since 2016 I’m working as a Freelancer for different Projects and Companies in Germany and Spain. Create Social Media Content for small business. /Development of brand identity and online reputation. /Content management for social media platforms Create a regular publishing schedule / Community management /Promote content through social advertising Identify target customers / Visual design and web development strategy

  • 8 Monate, Juni 2014 - Jan. 2015

    Manager Assistant

    THE LIGHTCOUTURE

    Manage company social media channels, including Instagram, LinkedIn, Facebook... Engage social media presence on our emerging social media platforms. Create dynamic written, graphic and video content. / Create Content to promote audience interaction. Assists Manager on projects, events and community management. /Elaborate PR strategy /Assists in the development of consumer research to gain consumers understanding and insights on our product categories.

  • 9 Monate, Mai 2013 - Jan. 2014

    Social Media I Digital

    Scholz & Friends one:zero

    - Content Creator for several Brands - Social Media - Community Manager - Digital Strategy - Branding - Focus Group - Google Analytics - Social Media Planner - Photography - Copywriting - Storytelling - PPR / Indesign / Photoshop etc. - Monitoring - Social Media Campaigns

  • 8 Monate, Dez. 2012 - Juli 2013

    Community Manager

    The Storytellers

    Community Manager at The Storytellers -Storytelling -Branding -Events -Content Creator -Monitoring - Reports - Social media Campaigns - Google Analitycs

  • 7 Monate, Juni 2012 - Dez. 2012

    Social Media Manager

    Le City Deluxe Worldwide

    Comunity Manager at LE CITY DELUXE GROUP worldwide luxury guides -Content Creator -Events assistant -Events organization -Fashion -Luxury Lifestyle - PR

  • 1 Jahr, Aug. 2011 - Juli 2012

    Comunication and Visual Merchandising

    KALMA BCN

    Kalma is a High Fashion Pret a Porter Multi-brand Store based in Barcelona. -I started for them Online Communication. - Create Events for our customers. - Social Media Content Creator - Fashion Adviser - Customer service - Visual Merchanising - Fashion Photographer - Fashion Content Creator / Photographer & Stylist for Instagram & FB & Blog - PR & Communication

  • 2 Monate, Feb. 2012 - März 2012

    Assitant at Fashion Week New York

    Fashion Week New York SS12

    - Assistant for Coolhunter Diana Lado during New York Fashion Week. - Brand Assistant for Metal Magazine - Brand Assistant for Freixenet -Assistant Organizer for Events after catwalk at: Electric Room at Dream Hotel Metal and Freixenet Party

  • 5 Monate, Juli 2010 - Nov. 2010

    Fashion Assistance and Fashion Stylist Assistance

    TCN Barcelona

    Catwalk Backstage support and Fashion Stylist Assistance Fashion Stylist Assistance

  • Communication and Public Relations Intership

    Freixenet

    Worldwide Client/ Visitors Assistance around the Company`s facilities

Ausbildung von Claudia Halbach

  • 1 Jahr und 8 Monate, Nov. 2014 - Juni 2016

    MBA Neuromarketing & Pyschologie

    Europäische Wirtschaftshochschule Berlin

  • 5 Monate, Aug. 2013 - Dez. 2013

    Design Thinking for Business Innovation

    University of Virginia

    Design thinking is a popular new idea in the business world - organizations as diverse as entrepreneurial start-ups, big established corporations, and government and social service organizations are experimenting with design thinking as an alternative approach to traditional problem-solving.

  • 7 Monate, Jan. 2013 - Juli 2013

    Advanced Specialization in Digital Strategy & Storytelling

    Complot de Creativos Barcelona

    - Social Media - Design Thinking - Storyteling - Social Media & Branding- Big Data & Analytics - Brand reputation - Brand Crisis - Social Presence of a Brand -Social media content planning- PR Online- Measuring tools- Community Managment- Content Manager- Social Media Strategist- Success Cases

  • 3 Jahre und 11 Monate, Sep. 2008 - Juli 2012

    Fashion Marketing & Communication

    Instituto Europeo di Design

    Prepare professionals in tune with the current needs of the market fully trained and capable of combining creativity, management tools and an enterprising attitude to develop their careers in the fields of fashion, focusing especially in marketing and communication

  • TÖEFL CERTIFICATE

    ESADE Business School

    - TÖEFL certificate - ENGLISCH COURSE ESAD

  • Branding Design your Identity

    University of the Arts London

    Designing a brand identity. Researching your competitors will help you define your offer and clarify your communication before embarking on the creative process. Editing and development of your selected idea will enable you to fine-tune all elements of your brand identity.

  • Master Fashion Social Media

    University of the Arts London

    Social media marketing skills that will benefit your personal and/or business brand / Students will learn how to execute winning social media campaigns, boost their online presence, optimize social channels for SEO, work with influencers, analyse social media data and network online

  • Creating New Concepts in Fashion

    University of the Arts London / Central Saint Martins

    The importance of an inspiration or concept for a fashion collection cannot be overstated. It is a very necessary starting point for a strong contemporary collection. In this course you will learn how to develop a whole fashion collection from inspiring images, objects or abstract thought.

Sprachen

  • Deutsch

    Fließend

  • Spanisch

    Muttersprache

  • Englisch

    Fließend

  • Italienisch

    Gut

  • Katalan

    -

Interessen

Kunst
Kultur
Design
Film
Lesen
Reisen
Sprache
Sport
Technik

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